Sunday, September 20 - Pre-Conference
| Schedule | Events |
| 3:00 PM - 5:00 PM | Digital Orientation ($99 for early-bird conference registrants) |
| 6:00 PM - 8:00 PM | Pizza & Beer Mixer |
Monday, September 21 - Day #1
| Schedule | Events | ||
| 7:45 AM - 9:00 AM | Registration & Breakfast | ||
| 9:00 AM - 10:00 AM | Welcome to the Future: Carl Landau, Ryan Dohrn & Track Leaders | ||
| TRACKS | CEO/ Publisher | Advertising Director/ Sales | Content & Audience Development |
| 10:30 AM - Noon Session #1 |
Lights... Camera... Digital Strategy Action Plan! | Selling the Wild Wild Web | Content that Connects With the New Generation |
| Noon - 1:30 PM | Lunch: Non-Traditional Keynote Lunch | ||
| TRACKS | CEO/ Publisher | Advertising Director/ Sales | Content & Audience Development |
| 1:30 PM - 2:45 PM Session #2 |
Turning Clicks to Cash | How the Heck do you Sell Digital | Audience Development Mania! |
| 3:15 PM - 4:30 PM Session #3 |
Staff Up! | Bundle This! | Community Gone Wild |
| 4:45 PM - 5:30 PM | Future of the Digital Edition Roundtable | ||
| 6:30 PM - 8:30 PM | Welcome Reception Sponsored by: e-PubXpress | ||
Tuesday, September 22 - Day #2
| Schedule | Events | ||
| 8:00 AM - 9:00 AM | Breakfast & Hot Topic Round Tables | ||
| 9:00 AM - 9:15 AM | Are We Scared Yet?, Ryan Dohrn | ||
| TRACKS | CEO/ Publisher | Advertising Director/ Sales | Content & Audience Development |
| 9:30 AM - 10:30 AM Session #4 |
So You Need a New Website? | Using Video to Grow Revenue | Dinosaur to Digital |
| 11:00 AM - Noon Session #5 |
Social Media Shuffle | Names, Names, Names: Lead Generation for Dummies | Get Your SEO Groove On |
| Noon - 1:30 PM | Lunch: Q&A Mania with your host, Carl B. Landau | ||
| TRACKS | CEO/ Publisher | Advertising Director/ Sales | Content & Audience Development |
| 1:30 PM - 2:45 PM Session #6 |
Digital Edition Landscape | The Evolution of Your Sales Team | Great Email -- Not an Oxymoron! |
| 3:15 PM - 4:30 PM | Lift Off!, Conference Roundup | ||
